JobNimbus Solution Summit 2025 Logo and Visual Identity, Environmental Graphics, Swag
For the 2025 JobNimbus Solution Summit, our flagship external event bringing together customers, partners, and industry professionals, I rebuilt the visual identity from the ground up with a direction that felt genuinely distinct from our day-to-day brand. The result was brighter, more playful, and deliberately rooted in the spirit of its setting: Cabo San Lucas.
Natural imagery, a looser energy, and a brighter, sun-soaked palette gave the event its own sense of place. The centerpiece of that palette was JN Watermelon, a new color we now use exclusively for JNSS. The new identity stretched across every touchpoint: logo and visual system, event materials, signage, digital assets, swag, and stage and environmental design, all cohesive, all intentional.
Working in spaces like hotels, the arena, and hospitality suites throughout the venue allowed me to flex my creativity while simultaneously developing a feel of the game that was specific to each location.
Seeing the entire body of work and the level of skill and detail that goes into prepping, designing, and installing graphics for a major sports league event was eye-opening and mind-blowing. No stone is unturned in the process!
There are very few things cooler than seeing sports fans be surprised and delighted while interacting with game graphics that I got to make.
Seeing the entire body of work and the level of skill and detail that goes into prepping, designing, and installing graphics for a major sports league event was eye-opening and mind-blowing. No stone is unturned in the process!
There are very few things cooler than seeing sports fans be surprised and delighted while interacting with game graphics that I got to make.
