MLB All-Star Week 2023 Environmental Graphics
Collaborating on the 2023 MLB All-Star Week brand and graphic implementation was a dream come true. From the early graphic exploration phase to the experience of walking around T-Mobile Park in Seattle, Washington on the day of the big game was a huge learning experience for me as I got to design and develop every step of the way.
Expanded player photography with innovative graphic treatments highlighted the stars of “America’s Pastime” like never before and strengthened the fan connection with this iconic event.
The graphic palette infused the topographic features of the region with oceanic elements to mimic Seattle’s unique geographic positioning: a city surrounded by land, air, and sea.
Graphics pieces were installed in four different hotels, the stadium, and other various locations across the city of Seattle to give visiting fans the experience of a lifetime during the Summer Classic.
